SmartPak Introduces Its New Alexus Collection
Alexus Apparel Exclusively by SmartPak —An Elegant Look That’s a Cut Above the Cutting Edge
PLYMOUTH, MA—September 19, 2012— For the elite equestrian athlete, even the best of both worlds isn’t enough. That’s why Alexus Apparel Exclusively by SmartPak brings you the best of everything for an elegant look that’s a cut above the cutting edge. Alexus—it’s perfection, perfected and it’s exclusively by SmartPak, available only at www.SmartPak.com.
Alexus Apparel Exclusively by SmartPak is both aesthetic and athletic with technical fabrics, innovative design and classic styling. The line features:
- Alexus Full Seat and Knee Patch Breeches using innovative technical performance fabric with 4-way stretch, sock-fit calves and wide waistbands. Both keep you secure in the saddle with a stylish flair!
- Alexus Waffle Tech ¼ Zip Top has waffle tech fabric with full-way stretch and offers superior warmth and moisture-wicking. Its smooth exterior won’t snag or attract debris.
- Alexus Hybrid Jacket is the ultimate cool-weather riding jacket with a slim design featuring waffle tech fabric on its side panels and inside seams for ultimate performance and breathability.
- Alexus Hipster Puffy Jacket has a wind- and water-resistant quiet nylon shell with 120g of fill in a slim fit. It is designed to keep you warm and looking great all winter long.
“SmartPak created the new Alexus line of riding apparel to meet the performance and style needs of elite equestrian athletes,” said Melissa Hamlet, Vice President, Merchandising at SmartPak. “All apparel in the new Alexus line are aesthetic and athletic, able to stand up to the rigors of outdoor riding with the ultimate in comfort and are made in classic and elegant styles that will make you the envy of the barn.”
“I wear Alexus breeches because of their superior fit and fabric,” said Renee Portnoy, SmartPak’s Director of Merchandising. “The fit is flattering and comfortable, both in and out of the saddle, and the fabric provides great coverage and wears well over time.”
SmartPak offers free shipping every day on all overs over $75 and free returns on all sized items, so why not place a risk-free order today?
To see the new line of Alexus apparel exclusively by SmartPak and SmartPak’s full inventory of products for you and your horse, and to place a risk-free order online, just go to www.SmartPak.com.
Aesthetic. Athletic. Alexus.
From the feed room to the tack room, SmartPak offers innovative solutions to help riders take great care of their horses. SmartPak was founded in 1999 with the introduction of the patented SmartPak supplement feeding system. The revolutionary, daily dose SmartPaks are custom-made for your horse, individually labeled and sealed for freshness. With the success of this simple and convenient feeding system, SmartPak has continued to expand its offering of quality products, including its own line of more than 60 supplement formulas called SmartSupplements, and a wide variety of tack, equipment, and supplies. The company has grown rapidly each year and is now the largest retailer of equestrian products in the United States. SmartPak’s success has been powered by a passion for delivering an unbeatable customer experience, and the company has been recognized with a Bizrate Circle of Excellence award as well as an “Excellent” rating from STELLAService. An eight-time Inc. 500/5000 honoree, SmartPak is the only equine company ever named to the Inc. 500 list.